(Des Moines, Iowa) October 15, 2012— Iowa food and wine lovers confirmed that Mark West Pinot Noir truly is a “Pinot for the People” by selecting the red as the “People’s Choice Red” winner at the annual Dine Iowa Grand Tasting Gala. More than 300 people cast their vote in the competition at the Prairie Meadows Event Center, which was held in conjunction with the Iowa Restaurant Association’s annual awards event and culinary competition.
“This is the first year we have included a People Choice award as part of the wine tasting,” said Jessica Dunker, president and CEO of the Iowa Restaurant Association. “It is particularly fitting that the Mark West Pinot Noir, which was created under the proposition that a great pinot noir should not cost more than the meal you’re having it with, would win the first year. The Mark West team calls this the Pinot for the People and the People have spoken!”
Accessible California Red
Mark West Pinot Noir is a medium red that harkens from California’s Russian River Valley region. It’s a classic-scented pinot of red berry fruit with subtle oak references. “People are always looking for a great wine value,” said Dunker. “Mark West Pinot Noir is an excellent example of California pinot noir, made in the classical way from one of the best areas for the grape. I’m certain more restaurant patrons will be asking for it by name.”
The People’s Choice tasting was sponsored by Constellation Wines and Johnson Brothers of Iowa.
Iowa Restaurant Association
The Iowa Restaurant Association is an advocacy organization supporting Iowa’s hospitality industry with educational and promotional programs across the state. www.restaurantiowa.com.
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Media Contact: Jessica Dunker, firstname.lastname@example.org